For every £50 you spend in-store we’ll give you one entry into our monthly prize draw to WIN a free one-hour casting lesson with one of our qualified instructors. * Offer applies in-store only at Sportfish Game Fishing Centre. Winner will be drawn randomly and notified by email, prize is non-transferable and has no cash … Continue reading Spend Over £50 In-Store For A Chance To Win A Free Casting Lesson »

Although the water level is still high, we have decided to reopen for fishing this Saturday 17th February. A large stocking went in earlier this week however, due to the volume of water, all platforms are currently out of use and there is strictly no wading. Booking is preferable. Please call us on 0118 930 … Continue reading Fishery Reopening 17th February »

The fishery is nearly ready to go and will reopen Saturday 7th October. With conditions looking to improve as the week goes on, we’re getting ready for what we hope to be an awesome opening weekend! Booking in advance is advised, tickets are available by calling 0118 930 3860 between 9am to 5.30pm Monday to … Continue reading Fishery Reopening 7th October »

Job title: Sales Advisor (Part-Time) Location: Reading Reporting to: The Manager, SGFC The Sportfish Game Fishing Centre is a retailer of high-quality fly fishing tackle, clothing and accessories based on a 50-acre site in Theale near Reading. The site consists of a retail store, two fly fishing lakes and a fly fishing school. We are … Continue reading We’re Recruiting »

We are pleased to announce that we have installed a defibrillator on site here at the fishery. This is a portable life-saving device that can give a casualty’s heart an electric shock when it has stopped beating normally in a sudden cardiac arrest. By using a defibrillator before an ambulance arrives, you can significantly increase … Continue reading Defibrillator Now On Site »

Unfortunately, due to increasing water temperatures and to preserve fish welfare, from today (28/6/23) the fishery will close until such a time that we can reopen. Our expert team will still be available Tuesday – Saturday for fly casting lessons and the Sportfish shop will remain open. Opening times.

A few months ago we sowed seeds to create a wild flower meadow at the fishery to attract bees and insects. We are very pleased to see them now in full bloom!  

We are very pleased to support the Angling Trust Fishing For Wellbeing campaign as an approved event partner!   Find out more: www.anglingtrust.net/getfishing/getfishingforwellbeing

Our very own Robin Elwes has been featured in the spring issue of Rural Life magazine talking about how he got into the sport of fly fishing, his 30+ years as an angling coach and what he loves so much about it.  Find out more about tuition at the Sportfish Game Fishing Centre.

50 spartic trout have been released into Haywards Farm Lake. Included within the 50, 10 of the trout were each given an orange tag. Catch one and either snip it off (if on C&R) or bring the fish to us and claim a free day’s catch and release ticket on the lake! Tight lines!